Times Square’s Newest Food Court

As has already occurred in cities like Singapore, New York is turning into a
maze of food courts. City Kitchen Is the Massive New Food Hall That Times
Square Has Been Waiting For. Now at Row NYC, a “New York-centric” hotel. The selection of stalls is particularly good at City Kitchen, QNY worked with all to create a unique signage program to represent their offerings and personality.

A “Welcome Oasis”

We wanted to capture the feeling of “bright and open” while indoors. The food hall offers “something for everyone” with “a plethora” of vendors like Dough, Luke’s Lobster and ilili Box alongside counters for tacos, sushi, burgers and more. Work included: Naming, Branding, Environment, Retail, Marketing and Signage