Challenge

QNY carefully selected 6 fashion influencers that matched the Bronzallure style and vision, including Caitlin Lindquist, Sarah Loven, and Soo Kang. With the hashtag #DefinitelyRose, our influencers posted about their beautiful Bronzallure jewelry on their Instagram accounts and personal blogs. To drive customer trial, we gave each influencer a unique code that gave their followers a discount off their first purchase.

Results

This campaign resulted in 22 pieces of content, reached an audience of over 1 million people, and led to 37,758 engagements on Instagram. The influencers loved the product, and wrote beautiful descriptions of these items on their personal blogs, driving even more potential customers to Bronzallure’s USA website. Through key influencer selection, focusing not only on matching Bronzallure’s style but also their capability to create gorgeous Instagram posts, this campaign created a whole new fanbase for Bronzallure and is a great start for a company’s first steps into the American Market.

Request Campaign

6 Influencers

22 Pieces of Content

1.1M Audience

37K Engagements

Campaign
Audience