Bauli x Eataly: A Taste of Italian Holiday Magic in NYC

Celebrating Bauli's heritage with a festive kiosk wrap at Eataly Flatiron

To bring the warmth and tradition of Italian holidays to the heart of NYC, Bauli and Eataly Flatiron partnered with QNY Creative to transform the iconic Eataly kiosk into a festive showstopper. Our custom-designed wrap turned the container into a vibrant celebration of Bauli’s signature holiday treats—think Pandoro, Panettone,
and pure Italian indulgence.

Our design team crafted a custom kiosk wrap that seamlessly blended Bauli's iconic branding with whimsical holiday elements, transforming the space into a visual celebration of Italian festive cheer. At the heart of the design was a quintessential New York holiday scene, with the Flatiron Building standing proudly at the center.

On the left, we depicted Midtown Manhattan’s iconic skyline, featuring the Empire State Building and the Chrysler Building, symbols of the city's grandeur. On the right, the charming architecture of the West Village and SoHo brought a cozy, festive contrast, evoking the magic of a holiday stroll through downtown NYC. Rendered in a dreamy palette of pink, lilac, and purple, with elegant touches of gold and white, the illustration captured the enchanting atmosphere of a winter wonderland in the city.

Nestled at the intersection of 5th Avenue and Broadway, the Bauli kiosk at Eataly Flatiron became a festive destination, blending Italian tradition with New York holiday magic. Wrapped in a vibrant design, it showcased Bauli’s signature Panettone and Pandoro, including specialties like Panettone di Verona with raisins and crunchy glaze, and Pandoro Al Cioccolato with rich chocolate. This collaboration marked a new era of Bauli’s history in the U.S., inviting New Yorkers to savor authentic Italian holiday treats while creating new festive memories in the heart of the city.